Branding templates

A template decides how the video looks and sounds: logo, footer, badge, headline, date, source label, background music and bookend clips.

What a template is

A template is a reusable identity applied to every video built from it. Configure it once and afterwards you only pick it — no re-setting the logo, colours and music each time.

One article times three templates is three videos

In the news roundup tool, every (article × template) pair produces its own video. Five articles and three templates is fifteen videos in one run — handy when you run several channels with different identities, and also the easiest way to spend more credit than you meant to. Check the estimate before pressing create.

The configuration tabs

The template editor is split into tabs with a live preview you can drag on: position the logo, badge, headline, date and source label directly on the frame.

TabWhat you can configure
LogoUpload PNG, JPG or WEBP. Drag on the preview to reposition, scale by percentage.
FooterPick one of six prebuilt gradient themes, choose your own gradient pair, or upload a footer image. A transparent PNG overlays the video; an opaque image fills the footer area.
BadgeA short label such as "BREAKING". Choose the shape (rectangle, rounded, pill, parallelogram, arrow tag), background colour, text colour, size, or make the background transparent.
HeadlineText colour, size, maximum width of the headline block, and the height reserved for the source image or video.
Media orderWithin each scene, play the source video first then show the image, or the reverse.
DateShow or hide the date label, and set its shape, size, background and text colour.
SourceA label generated from the article domain, formatted as "SOURCE: example.com". You only style it; the text is automatic.
Background musicOn or off, a system track or your own upload (mp3/m4a, up to 5 MB), and the volume.
Bookend clipsAttach a fixed intro and outro to every video built from this template.

Music volume: 10–15%

That is the level at which the voice-over stays intelligible. Louder and the audience hears music instead of content — a common mistake that only surfaces once the video is published.

Building your first template

  1. 1

    Open Create template

    From the template library, or directly from a creation screen when it asks you to pick one.

  2. 2

    Name it after the style

    The name should describe the style, not the channel — "Breaking news style" is reusable across channels, "Channel A template" is not.

  3. 3

    Upload the logo and choose a footer

    These two carry most of the identity. The footer height tracks the image area, so adjusting the image area height resizes the footer with it.

  4. 4

    Drag to position

    Do it directly on the preview. If the layout gets messy, press Reset layout — it only returns positions and sizes to default and leaves images, colours and music untouched.

  5. 5

    Save

    Nothing takes effect until you save, including a layout reset.

Save before uploading your own music

The custom music upload only opens once the template has been saved at least once. Save, reopen, then upload.

Getting more out of templates

  • One template per style, not per channel. Templates are reusable across channels; organising by style keeps the count low and manageable.
  • Attach a default template to each channel. The Channels page lets you assign one per channel, so automated videos come out in that channel's identity.
  • Render one test video before a batch run. Layout problems only appear in a real render, never in the preview.
  • Check contrast between text and footer. White headlines on a light gradient are unreadable, and the preview uses a sample image that can make it look fine.

The prebuilt library

If you do not want to build from scratch, the library holds themed sets you can use as they are or copy and adjust. The six prebuilt footer gradients are deep blue, green, purple, orange-red, pink and dark.

The comic, explainer and narrated-video tools have their own template types with different settings — see each tool's page.